TransTRACK Presents at HASI 2025: Offering Digital Solutions for Palm Oil Industry Efficiency and Sustainability

Jakarta, May 7, 2025 – Indonesia’s palm oil industry is at a pivotal point of transformation. With a significant contribution to the national economy and a strategic role in the global market, the sector is facing new demands: higher efficiency, environmental sustainability, and strong competitiveness amid geopolitical dynamics and climate change. In this context, Hai Sawit Symposium (HASI) 2025 comes as a prestigious forum that brings together various parties from Indonesia and Malaysia to unite steps towards a more innovative future of the palm oil industry.

Taking place at Birawa Assembly Hall, Bidakara Hotel Jakarta, the two-day symposium was attended by 578 registered participants from professionals, academics, business players, and stakeholders from the two countries. With a series of seven symposium sessions, participants got direct access to important materials about mechanization of agriculture and plantations, digitalization of production processes, the latest technological innovations, and sustainability strategies for the palm oil industry.

The event was not only a venue for discussion, but also a place for concrete collaboration between technology providers and industry users. One of the exhibitors of interest in HASI 2025 is TransTRACK, a technology company that brings integrated fleet management, transportation, and logistics solutions to the palm oil industry.

TransTRACK Technology: Answering the Operational Challenges of the Palm Oil Industry

In an interactive booth located in Hall H31, TransTRACK introduced a range of cutting-edge technologies specifically designed to address operational challenges in the palm oil plantation and distribution sector. These solutions include:

Fleet Management System (FMS)

This system allows companies to monitor fleets in real-time, analyze driver behavior, manage operational schedules, and proactively plan vehicle maintenance. With FMS, fuel efficiency and travel time can be significantly improved.

Driver Monitoring System (DMS)

Camera and AI-based technology capable of detecting driver fatigue, distraction, or risky behavior. Particularly relevant for the palm oil plantation sector which involves long-distance travel and large-volume CPO distribution.

Transport Management System & Order Planning (TMS)

This delivery planning and management solution enables companies to develop optimal routes, adjust vehicle capacity, and track shipments accurately-reducing potential delays and improving downstream customer satisfaction.

E-Seal

Electronic seals for containers and CPO tanks that support logistics security and transparency. With a digital tracking system, every movement of cargo can be monitored and verified in real time, preventing potential theft or data manipulation.

Flowmeter for Refinery Tanks

A solution used in fuel or CPO transport tanks to measure volume flow with high accuracy. This technology is essential to ensure accountability in the distribution process and prevent cost leakage.

Collaboration for Sustainable and Competitive Palm Oil

The enthusiasm of HASI 2025 participants towards the TransTRACK booth shows that the adoption of digital technology is no longer an option, but a strategic necessity. Many participants had direct discussions with TransTRACK’s technical team, consulting on the implementation of the system in oil palm plantations, mills, and logistics chains spread across various regions in Indonesia.

In the midst of increasing attention to sustainability and global supply chain efficiency, Indonesia as the world’s largest palm oil producer is required to continue to innovate. This symposium is a catalyst to encourage dialog and practical technology implementation in the field.

Towards an Integrated Future of the Palm Oil Industry

HASI 2025 proved that the synergy between knowledge, technology, and commitment across countries is key in shaping the future of the palm oil industry. TransTRACK, through its participation in this event, affirms its role in strengthening the technological foundation that can improve operational efficiency, safety, and long-term sustainability.

The event will continue until Thursday, May 8, 2025, with more exciting sessions and opportunities for strategic business collaboration. TransTRACK invites all participants to visit its booth in Hall H31 and explore digital solutions that have been proven to drive efficiency in various industry sectors, including oil palm plantations.