TransTRACK Expands Its Presence in the Middle East Market at the Saudi Fleet Safety & Sustainable Mobility Summit 2024 in Riyadh, Saudi Arabia

Riyadh, Saudi Arabia (27/11/2024) – TransTRACK, a leading technology company specializing in vehicle fleet operational optimization and supply chain integration through Internet of Things (IoT) and Artificial Intelligence (AI) based solutions, announced its strategic move to introduce innovative technologies in the Middle East market. Through its participation in the Saudi Fleet Safety & Sustainable Mobility Summit 2024 organized by Knowledge Expansion and the Australasian Fleet Management Association (AfMA), TransTRACK affirms its commitment to support the transformation of the fleet and mobility industry in a region that increasingly emphasizes sustainability and efficiency.

Anggia Meisesari, founder and CEO of TransTRACK, was selected as a speaker in a panel session themed “Smart Fleet Management: IoT & Automation for Optimized Safety and Efficiency.” In the session, Anggia explained how real-time data-based solutions from IoT and AI can significantly improve fleet management. These technologies not only promise to reduce operational costs and improve safety, but also reduce carbon emissions, which is a major challenge in the global logistics industry today.

Anggia Meisesari, Founder & CEO of TransTRACK, stated, “The Middle East market provides a great opportunity for our technology along with the rapid growth of the logistics and mobility sectors. Our IoT and AI-based solutions are ready to help companies in the region to improve operational efficiency, reduce safety risks, and contribute to global sustainability. Our participation in this summit is our strategic move to become a global player in the transformation of the fleet and mobility industry.”

The transportation and logistics sector in the Middle East is currently undergoing a major transformation, driven by ambitious initiatives such as Saudi Vision 2030 and UAE Energy Strategy 2050. These initiatives focus on reducing carbon emissions and improving energy efficiency, including through vehicle electrification and the adoption of advanced technologies. However, the region faces challenges of complex logistics infrastructure, high operational costs, and the need to reach remote areas.

TransTRACK’s participation in the summit provided deeper insights into the dynamics of the Middle East market, which is focusing on applying advanced technology to overcome these challenges. With a proven track record of increasing fleet productivity by 40% and reducing operational costs by 30%, TransTRACK is well positioned to be a key partner in driving the transformation of the sector.

Through the application of IoT and AI technologies, TransTRACK solutions enable real-time data collection to monitor and analyze fleet performance. This technology supports predictive maintenance, avoiding breakdowns before they occur, and significantly reducing costs and improving safety and operational efficiency. In addition, these solutions support global regulations related to reducing carbon emissions, which is increasingly relevant in the Middle East region that is starting to implement green policies.

TransTRACK is committed to creating solutions that support global sustainability, with technologies that help minimize fuel consumption and reduce greenhouse gas emissions. This makes TransTRACK an ideal partner for countries in the Middle East that are actively pursuing green policies.

As a technology leader in fleet management, TransTRACK continues to expand its international reach, following its success in Southeast Asia and Australia. Through the Fleet Safety & Sustainable Mobility Summit 2024, TransTRACK hopes to build stronger connections with industry players in the Middle East and introduce Indonesian technology on the global stage.

About TransTRACK

A tech-enabler company specializing in vehicle fleet operation optimization and supply chain integrator solutions through advanced solutions driven by Internet of Things (IoT) and Artificial Intelligence (AI) technologies.

Through its Fleet Operation Optimizer, TransTRACK provides a range of services, including Fleet Telematics for fleet control, Vehicle Maintenance System for vehicle maintenance management, and Truck Appointment System to optimize loading/unloading processes. TransTRACK also offers Supply Chain Integrator, which connects cargo owners, fleet operators, and third-party logistics providers (3PLs), and assists in the provision of freight insurance and financing.

For more information, visit  www.transtrack.co.